Success coaching for brilliant women who want fulfilment, fun and freedom.

I have a 14-year history of helping women achieve professional and personal success.

Not one or the other, but both!

You want to thrive in your work, you want to feel fulfilled and successful on your own terms.  But maybe you doubt yourself, compare yourself to others, lack self-confidence, or set your expectations so high that you can’t possibly achieve them.

Most of my clients are professional women with a yearning to do something more. Something that brings them greater fulfilment.  The great majority of my clients are working mums (I’m still referred to as the working mum’s coach).

I get a kick out of seeing brilliant, talented women step up and achieve their potential, doing work they love.

If you want to make a career transition,  particularly if you want to work in a way that gives you more freedom and financial success , then you’ve found the right Coach!


I wouldn’t be where I am today without Amanda. Over the years we’ve worked together she has helped me get clear about what I really want in life, lent me courage when I had none, and believed in me when I most needed it. She has pushed, pulled, supported and inspired me, making it easier to take the actions needed to reach my goals. My life has transformed.

Lulu Mungur

Who is Amanda Alexander?

I am a multi award-winning Coach and has been hailed as one of the UK’s Top Life Coaches by the UK Press. I am a Sage Business Expert and an expert blogger for Psychologies Magazine, Working Mums and Huffington Post.

I've been featured in numerous publications and on BBC Radio. I am one of few coaches around the world to hold PCC level accreditation with the ICF; I am also a Mentor Coach who helps coaches to achieve success with their coaching skills.

Since 2003, it has been my privilege to work with hundreds of clients who have made huge leaps in their life. You can read my story from Project Management to coaching here; read my formal bio here and see “what’s on my soapbox” here!

I work with a very small number of one to one clients via Skype or phone. The best place to start to see if one to one coaching is for you is to read “Is this you” here and browse case studies from past clients here.


Amanda's Latest Posts

Are you Superwoman or a Busy Fool?
“I’m feeling overwhelmed with so much to do at home and work. I have a big proposal that needs to[...]
Ever felt overwhelmed? This is going to help!
What is a toleration? A toleration is defined in the Cambridge Dictionary as: “Willingness to accept behaviour and beliefs which[...]
Stepping Up: A day to stop holding yourself back & start stepping up!
What is Stepping Up? Stepping Up is a one day event for women, based on the sell-out coaching programme created by one[...]
The 3 Things You Need to Practise to Achieve Your Dreams
“Every dream begins with a dreamer. Always remember, you have within you the strength, the patience, and the passion to[...]
This is the One Thing That High Impact Leaders Have in Common
Yesterday I facilitated a leadership session for women in STEM on becoming high impact leaders, and I began by asking[...]
7 Top Tips for Successes, Failures and “Who Knows What’s”
I've made 2 big decisions this month: I announced my resignation as a Regional Director of Forward Ladies at the[...]

Get the Career You Really Want – 10 Powerful Coaching Questions (FREE)

Take the first step with Career Confidence 101, Amanda Alexander’s video coaching session and workbook with 10 high quality questions that will enhance your clarity and self confidence. It’s our gift to you!