Executive coaching for senior women in pharma, healthcare, financial services and technology.

Twenty years in, and you still over-prepare in case someone catches you out.

And you've nobody to tell

24+ years coaching and facilitation
UK Coach/Mentor of the Year
2,000+ coaching hours
50+ corporate clients across 15 countries
80+ women mentored in business
24 years coaching and facilitation
UK Coach/Mentor of the Year
2,000+ coaching hours
50+ corporate clients across 15 countries
80+ women mentored in business

Is this you?

9

You’re the one everyone leans on, and you’re knackered by it

9

You've got a "what next?" question that's been circling a while. What you need is a sounding board that doesn't interrupt.

9

You try to keep everyone happy - your parents, your kids, your team - and you still get criticised

9

You do brave things at work and then second-guess yourself everywhere else

9

You don’t need a life coach with scented candles and a fluffy pink aura

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You DO need someone sharp who gets you, gives you a compassionate kick up the bum and makes you laugh while she's at it

If you nodded at any of those, you’re in the right place.

Ways we can work together

Coaching, facilitation and leadership development for leaders and teams under pressure or in transition. 24 years across the private and public sectors - Pfizer, Accenture, the NHS, the London School of Economics. I work in zoom rooms, boardrooms and outdoors.

Six months of one to one coaching. Two sessions a month, with support in between if something blows up. The stakeholder or the teenager. The promotion conversation or the one about your parents that you keep putting off.

Wilder Walks

A free monthly walk on a Sunday morning for midlife women in the Cheshire countryside. Fresh air, honest conversation and questions that go a lot deeper than small talk.

Amanda Alexander smiling, sat on a stool in a blush pink jumper and jeans

Well hello, I’m Amanda.

Coach for 24 years, wild swimmer, fitness racer, lifter of heavy stuff and professional asker of the questions you've been dodging. I'm wife to John (my second rodeo) and mum to two proud-making young men and two gorgeous labradoodles, Walter and Otis.

Whatever you're facing, you won't shock me. I've spent 24 years coaching execs and senior leaders in global pharma, the NHS, financial services and universities. I've coached them through high-stakes projects, constant change change and every type of "Which way is up?" - and I bring all that experience to your corner.

Above all else, I won't let you get away with living accidentally.

"She doesn't just coach, she shifts how you see things."

Kareen Kasparian, Client Innovation Manager, Accenture

"You are so good at making us think and explore our feelings, which then makes us feel empowered."

Wilder Walk attendee

"Amanda is an exceptional coach who was able to help me at a time when I'd reached a crossroads in my career. She gave me a confidential space to make sense of all the spaghetti thoughts in my mind and provided a thought-provoking way to formulate an actionable plan."

Julie Hawley, Executive Director Finance, YPO

"Our walk had a huge impact on me and helped me get out of a rut. I'd kept saying I know I can sort out some obstacles but had lost my mojo. By today I've got through three quarters of my list, including a few brave, daring tasks."

Angela Bush, Wilder Walk Attendee

"It has been a great and transformative experience to work with Amanda. She is an amazing coach with a wonderful human touch. Our conversations helped me gain insight and take actions to develop new habits in a way I never expected."

Marianne Hougaard-Enevoldsen, VP HR International Markets, Paramount International

"I cannot recommend Amanda highly enough... the impact (of our sessions) was nothing short of transformational. Through her guidance, I achieved significant progress with key stakeholders, elevated my work achievements, and grew personally as a leader. If you are seeking an executive coach who can help you unlock your potential and achieve measurable results, Amanda is an outstanding choice."

Anthony Salina,
Global People Experience Lead, Finance and Global Business Services, Pfizer